Showing posts with label Starbucks. Show all posts
Showing posts with label Starbucks. Show all posts

Sunday, January 14, 2007

Book Review: The Starbucks Experience

The Starbucks Experience
by Joseph A. Michelli

Starbucks is a fascinating company. They have ‘taken over the world’ with coffee shops in over 35 countries. Starbucks is obviously about a lot more than simply selling coffee. There are lots of companies that sell coffee and yet they never get as big or successful as Starbucks. This book explains 5 principles that Starbucks works with to turn the ordinary into the extraordinary.
A short easy to read book, with plenty of insight into the facets of a company that makes a difference to so many people around the world.

I give this book 8 out of 10

Full review here